The Efficient Market Theory says that security
prices correctly and almost immediately reflect all information and
expectations. It says that you cannot consistently outperform the stock
market due to the random nature in which information arrives and the
fact that prices react and adjust almost immediately to reflect the
latest information. Therefore, it assumes that at any given time, the
market correctly prices all securities. The result, or so the Theory
advocates, is that securities cannot be overpriced or underpriced for a
long enough period of time to profit therefrom.
The Theory holds that since prices reflect all
available information, and since information arrives in a random
fashion, there is little to be gained by any type of analysis, whether
fundamental or technical. It assumes that every piece of information has
been collected and processed by thousands of investors and this
information (both old and new) is correctly reflected in the price.
Returns cannot be increased by studying historical data, either
fundamental or technical, since past data will have no effect on future
prices.
The problem with both of these theories is that many
investors base their expectations on past prices (whether using
technical indicators, a strong track record, an oversold condition,
industry trends, etc). And since investors expectations control prices,
it seems obvious that past prices do have a significant influence on
future prices.